SHOPIFY MIGRATION & REDESIGN

 

This addresses the emphasis of the RFP in relation to the Exhale Wellness and BudPop Shopify websites.​​​

 

 

Expectations:

• Transfer current website content from WooCommerce to Shopify platform

• Redesign pages to promote greater engagement through clean development and careful design

• Provide elevated product copywriting seamlessly integrating with new design and enhancing user experience

• Ensure ease of use while addressing more efficient load speeds and highly effective SEO

• Provide personal training on the Shopify admin as well as a guide/tutorials on updating the website

• Offer a service/maintenance plan reflective of more in-depth repairs and difficult future implementations

​

Timing (2–2.5 Months With Calendar to Come):

• Deep dive meeting designed to understand client desires and address initial potential limitations

• Assessment of client wants and needs including research around properly meeting client expectations

• Design and development of product website allowing for consistent implementation, testing, and revisions

• In-beta testing followed by transitioning the current domain to the new platform 

• Product launch with staging assessment

• In-depth audit and correction of any minor issues

• Admin training on systems and platform software

WOOCOMMERCE UPDATE

 

This is in response to the possibility that Shopify closes either or both of the Exhale Wellness and BudPop websites.​

​

We propose that you maintain a ready-to-go WooCommerce site for each brand. One that can be launched within the 48-hour redirect window (generally only takes a few hours) and is prepared to accommodate customers quickly. ​

​

​

Addressing the concern:

Leave the current WooCommerce websites up—continuing to pay for hosting. This way, you are prepared to migrate the URLs of each Shopify site to the current WooCommerce sites and go live if need be. However, since you are experiencing lag time and speed issues with the current WooCommerce sites, we will perform a complete audit of each site and repair those issues. To arrive at an estimate for repairs, we would need to charge for and execute the audit first. This will allow us to define the current speed and loading issues as well as the time needed to address them, resulting in an estimate to repair and curate a more efficient WooCommerce site for each brand.

 

Expectations:

• Perform detailed audit of each WooCommerce website and assess all speed and loading issues

• Address less efficient load speeds and implement highly effective SEO parameters

• Offer a service/maintenance plan reflective of more in-depth repairs and difficult future implementations

​

Timing (??–?? Months With Calendar to Come):

• Staging review and checkpoint assessment in preparation for future possible launch​

• Facilitate future redirects of URLs and review sites to ensure they are still working properly/efficiently before launc

WOOCOMMERCE UPDATE & REDESIGN

​

This is in response to the possibility that Shopify closes either or both of the Exhale Wellness and BudPop websites.

 

We propose that you maintain a ready-to-go WooCommerce site for each brand. One that can be launched within the 48-hour redirect window (generally only takes a few hours) and is prepared to accommodate customers quickly.

​

​

Addressing the concern:

In addition to what we are offering above, under "WooCommerce Update", we would also add re-designing each of the WooCommerce site pages to match the look and feel of the new Shopify websites. Transferring all new copy and design elements from each brand's Shopify site to their perspective WooCommerce websites, so they mirror one another. Introducing the new design and aspects of the Shopify sites to your WooCommerce websites will enhance the transition from Shopify to WooCommerce should it be needed. Eliminating any confusion customers may experience visiting/returning to either of the brands' websites.

​

Expectations:

• Perform detailed audit of each WooCommerce website and assess all speed and loading issues

• Transfer new website design structure and copy content from Shopify platform to WooCommerce platform

• Mimic redesigned Shopify pages to promote greater engagement through clean development and careful design

• Address less efficient load speeds and implement highly effective SEO parameters

• Provide personal training on the WooCommerce admin as well as a guide/tutorials on updating the website

• Offer a maintenance plan updating WooCommerce sites in lock-step with Shopify site updates

• Offer a service/maintenance plan reflective of more in-depth repairs and difficult future implementations

• Facilitate redirects of URLs and review sites to ensure they are still working properly/efficiently before launch

​

Timing (??–?? Months With Calendar to Come):

• Design and development of product website allowing for consistent implementation and testing

• Staging review and checkpoint assessment in preparation for future possible launch​​

• Facilitate future redirects of URLs and review sites to ensure they are still working properly/efficiently before launch

​