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We are an indie branding, marketing, and digital agency that puts our clients' brands and customers first. Through authenticity and collaboration, we tap into unique humanistic insights that help your brand stand out among the competition. Achieving consistent results that positively impact your company's bottom line, while promoting awareness and growth.

 

We are fast friends, and a strong ally to the brands we champion. We are big thinking, meets savvy spending, meets scrappy go-to-market execution. You won't find agency bloat with us. Our objective is to do better. To surpass KPIs, increase ROI, and boost profits. Plus, when you work with us, you get us—the people running things. Those invested the most in your success. We're proud like that. We like to win, and the only way we win is if you win.

 

So, take a look around. See what you think. Then let's talk. We love making new friends.

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Gordon West, President & Creative Chief  |  e: gordon@imaginaryfriendus.com  |  m: (312) 550-4945

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—  WELCOME TO  —

IMAGINATION WITHOUT INHIBITION

OURS IS A SIMPLE ENOUGH PHILOSOPHY

We believe in relationships (client and agency, brand and consumer, people and life). We like to listen more than we speak, and we understand the importance of data as a tool when it comes to human-centric solutions aimed at brand engagement. We see ourselves as part of the ecosystem that spurs growth for your business—a confidant in every sense of the word. That's why you'll find us at the intersection of imagination and friendship.

HOW WE APPROACH THINGS

As a team of seasoned marketing professionals, we see business challenges as an opportunity to exceed our clients' expectations. To be successful in the art of selling goods and services, we have become experts at connecting with human beings. Understanding the way people live, shop, and engage with your brand is paramount in defining the means by which we capture their attention and convert their interest into sales and, at best, sincere advocacy

We create work that people appreciate, because that creates culture. And brands that make culture, make money.

WHY YOU NEED AN IMAGINARY FRIEND

We believe in the power of play. Play leads to great work. Plus, sometimes you need an outsider looking in to see what you may be missing. Someone you can trust, who's dedicated to your success.

You want a creative ally? Well, it just so happens that's our namesake. And it's something we always aspire to. Come play in the sandbox with us. Let's uncover those unique, insight driven, creative business solutions that work best.

JUMP IN OUR SANDBOX

Example Work:  REDY (Brand Renaming, Brand Strategy, Corporate Identity, Brand Standards, Website)

Redy is an online home sales and connectivity platform. A business with an obsessive focus on their customer. Sound familiar?

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Example Work:  PARK HYATT (Television, Print, Branded Content)

Park Hyatt is a leader in luxury experiences and accommodations. Something California Design Den can certainly relate to.

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Example Work:  ONSEMI (Viral/Event/Case Study Video, Digital, Social, Print)

Onsemi focuses on evolving to meet new needs and find better solutions within their space. Much like CDD excels at doing within their own.

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OUR CAPABILITIES SPAN STRATEGIC, CREATIVE, AND PRODUCTION SERVICES

STRATEGY

Brand Audits

Purpose Planning

User Experiences

Audience Mapping

Market Positioning

Brand Architecture

Discovery & Research

CREATIVE

Branding

Storytelling

Creative Direction

Art Direction

Copywriting

Mobile/Web Design

Graphic Design

Content Creation

Digital Marketing

Social Media Marketing

Guerrilla & Experiential

Brand Activations

PRODUCTION

Film/Television

Advertising

Original Content

Branded Content

Digital/Online Video

Social Media

Music Videos

Corporate

Experiential

Trailers

BTS/EPK

Photography

Tabletop & Styling

Printed Assets

POST PRODUCTION

Editorial

Motion Graphics

Title Design

Color Grading

Sound Design & Mix

Finishing

VISUAL EFFECTS

VFX Supervision

Compositing

Full CGI

Concept Design

2D/3D Animation

Particles Design

Animatics

MEDIA

Strategy

Planning

Buying

Reporting & Analytics

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We're Game

Thank you for allowing us to share a bit about who we are and what we can offer. We appreciate you considering us for your future branding and marketing needs; and we're thrilled to have the opportunity to be a part of this next stage in California Design Den's development and growth!

We very much look forward to sharing in a wealth of mutual success, while building on what has all the makings of a beautiful relationship. Just imagine what we can accomplish together.

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